Friday, March 11, 2011

Fun Chinese version of Firefox personalize my page views



Internet use Firefox, experience big difference! "Firefox Chinese version" (Firefox China Edition) unique "fonts" setting and "page zoom" function, allows you to browse web pages unique personal style, unique!

Web for fonts

銆??鍘屽?浜嗙綉绔欎笂鍗冪瘒涓?緥鐨勫瓧浣?灏濊瘯涓?笅鐏嫄涓浗鐗堜釜鎬у寲鐨勫瓧浣撹缃负浣犲甫鏉ョ殑缃戦〉娴忚鍚?

銆??鐐瑰嚮娴忚鍣ㄥ彸涓嬫柟鐨勨?瀛椻?鎸夐挳锛屽嵆鍙?鎷╄嚜宸卞枩娆㈢殑鏄剧ず瀛椾綋锛屾瘮濡傗?寰蒋闆呴粦鈥濄? Just click "restore default settings" you can recover.






Chinese version of Firefox, select "Microsoft elegant black" font page






Chinese version in Firefox select "Chinese amber" font page






Chinese version of Firefox, select the default page font display

Web clever zoom

Word on the page that is too small, not clear? Click your browser's lower right corner of the "magnifying glass", you can change the page size of the arbitrary. Just click "Reset" or "100%", you can restore the original page size.






銆??鍦ㄧ伀鐙愪腑鍥界増涓?鏀惧ぇ鈥濋〉闈?br />





Chinese version of Firefox "shrink" page






銆??鍦ㄧ伀鐙愪腑鍥界増涓繘琛屸?椤甸潰缂╂斁鈥?br />










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Monday, October 25, 2010

Internal static and dynamic routing



In an autonomous system of two routers inside of each other routers. For example, because the core form an autonomous system, the two Internet routers, core routers inside each other. The two university campuses within the router, the router also each other, because all the machines in the campus are part of the same autonomous system.

Autonomous system of routers to obtain information on the internal network, the system information? In the small, slow changes in the interconnection network, administrators can use the manual way to establish and modify the route. Managers keep a form on the network, and new networks to the autonomous system or from the autonomous system to remove a network, update the table. For such interconnection network routing cost will be negligible because only one route between any two points. Way managers can manually configure all hosts and routers routing. Interconnection network to change state (such as adding a network), the manager re-configure all the machines on the route.

Obvious shortcomings of artificial systems, it can not meet the network's rapid growth or rapid change. In the large, rapidly changing environment, such as Internet network, people slow response to changing circumstances, no time to deal with the problem; must use the automatic mechanism. Automatic mechanism will also help improve reliability, and some routed interconnection networks of small variable failure to take response measures.

After an increase of R5 enables network routers 2 and 3, more than a backup path between the original route when the fault, the routing software to quickly switch to the alternate route

Have more than one physical path for the interconnection network architecture, management is usually one of the basic path. If the basic path of the routers fail, we must change the routing so that communication traffic through the standby router to transmit. Artificial means to change the routing of a wrong time-consuming and easy. Thus, even a small Internet, the moving mechanism should also be of use to quickly and reliably change the route.

In order to automatically maintain accurate up information networks, to communicate between the internal router, that router and can get another router to exchange network reachability, data or network routing information. The entire autonomous system can be brought together to reach the information, the system, a router on the use of EGP them a notice to the other autonomous systems.

Internal communications and external routers routers communicate the difference is: EGP provides for the external router widely used communications standard, but the internal routers do not have a single communications standard. One of the reasons for this situation is the autonomous system topology and the diversity of specific technologies. Another reason is simple and powerful compromise between, that is easy to install and configure the protocols often fail to provide powerful functionality. Therefore, application of popular communication protocol in the internal router there are many, but most choose only one of the autonomous system in-house to disseminate routing information.

Since there is no single standard, we use an internal gateway protocol IGP (Interior Gateway Protocol) as collectively to describe all the internal routers used to exchange information and network routing information up to the algorithm. For example, the core router Butterfly pose a particular autonomous system, which uses an internal gateway protocol SPREAD as its IGP. Some autonomous systems for use EGP to IGP, but it has a broadcast function to those from the local area network composed of small autonomous systems do not have much significance.

IGP1 and IGP2 autonomous systems, respectively, 1 and 2 using the internal gateway protocol.

Important concept:

A single router can use two kinds of routing protocols, one for communication outside the autonomous system to another autonomous system for internal communication.

Specifically, the circular running EGP reachability router, usually need to run a kind of IGP, in order to obtain information about its autonomy within the system.







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Friday, October 15, 2010

Production of realistic leaves with Maya


Final results shown below



Tutorial Difficulty Level: Intermediate

1. First of all, meet their needs to find a leaf, the best is pretty complete, and then scanned or photographed with a digital camera, the positive and negative, the best three million pixels or more.

The leaves into photoshop, effect is color. One of them as a model reference format; also used to map, note the positive and negative color difference between the leaves, the picture format size, the best preserved best.



2. Open maya replace to top View View> Camera Attribute Editor opens camera properties to find Environment> Image Plane click Create in the imagePlan> Image Plane Attributes> Image Name the folder into the right side of the leaves of the model reference image.

Remove Grid Show> Gril remove check symbols.









[Next]



3.Create> Polygon Primitives> Cube build a multi-party co-deformation, according to the ratio of leaf size adjustment, leaf thickness point of appropriate amplification.



4.Edit Polygons> Cut Face Tool classified according to the structure of leaf leaves line the main structure.



5. Select the area between the leaves and petioles Edit polygons> Extrude Face (Figure squeeze out a face, select the area to keep key press G to continue to squeeze the petiole.





6. Select Edit polygons> Split Polyon Tool to draw the structure of the leaves, pay attention to the structure in place to facilitate accurate mapping later.







[Next]



7. The right choice model leaves the cursor in front edge of a side and then click on the leaf margin Edit polygons> Selection> Select Contiguous Edges

Select an edge (if you installed the MJ Poly Tool can also use the MJ Poly Tool> Select Loop) pull the edge of the line width of the leaves.





8. And then adjust the leaf models, right-choice model against the leaves Face, and then select the row below the leaf surface, delete half of the face.



9. Deleted the history of maya Edit> Delete by Type> History. To continue to add lines to adjust, pay attention to the structure of the leaves to accurately place, a section of the vein of the bump will not be too obvious, the last received.







[Next]



10. Leaves around the front and bottom structure, like, Polygons> mirror Geomtry square icon on the right, check-Y. Mirroring the other half.



11. Model built up to the original reference picture deleted Window> Rendering Editors> Hypershade identify Cameras, delete the leaf image on the line.



12. Finally, the positive and negative adjustment of leaves of different details are.



13. Model built for the next step on the sub-uv. According to the characteristics of the leaves, leaves both the positive and negative is just a half, uv is also split into two parts.

Window> Rendering Editors> Hypershade to add a blinn leaf material, double-click the Color blinn material leaves the right side of the square icon to add a hecker> plac2dTexture3> Repeat Uv 5, whether the concept of wiping leaves Uv stretch (or based on personal hobby look no further images to observe)







[Next]



14. Select leaves half of the face, to the leaf model of a plane projection.



15. Projection surface when attention to check the Y.



16. Window> uv Texture Editor uv editor window opens, right-facing leaf choice uv, press W key to pull leaves the side of the uv line.



17. Observe and adjust the leaves of uv, in the perspective to see the black and white checkered pattern for the leaves do not stretching, and then pulled the two leaves room for 0-1 inside.



18. Uv editor, select leaves uv, Polygons> uv Snapshot to start the uv line to save the picture to your computer.







[Next]



19. Modified Size size, which according to the actual need, but also save the path and format.



20. To save the uv into photoshop.



21. A new layer then scanned or photographed with a digital camera leaves the positive and negative uv into photoshop.
Uv image size to maintain constant, adjust the size and proportion of leaf size and uv, the best picture than the uv line leaves a large point, save the image.



22. Open maya select Window> Rendering Editors> Hypershade double blinn in Color on the right-Break Conntion interrupted the previous sub-uv black and white grid

Further improve the texture into photoshop to give the leaves of the model.



23. Then if we find where the partial map, and then adjust the uv.






[Next]

24. Select the leaf model Polgons> Smooth to the right of the box configuration election Smooth UVs.



25. Finalization










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Tuesday, October 5, 2010

Single-core Conroe two series were named Pentium, Celeron


Pentium Pentium, Celeron Celeron - as we prepared to leave with two classic brands reluctant to part time, Intel has decided to continue the effectiveness of both. Second quarter of 2007, Intel will introduce a single-core Conroe-L processors, named Pentium E1000; the third quarter, single-core Conroe-L is a more low-end extension of the series, named Celeron 400, the two will replace the current Pentium 4 and Celeron D, to be the last single-core Intel processor.

There are now known Pentium E1000 3, respectively, E1060, E1040, E1020, clocked at 1.8GHz, 1.6GHz, 1.4GHz, FSB 800MHz, 2 cache 1MB, and now a similar Presler core Pentium 4. Celeron D series, the specific number is unknown, but will shrink to the front-side bus 533MHz, 2 cache is only 512KB, and the current Celeron D Cedar Mill core similar.

But that's always going to go. The second quarter of next year, Intel's desktop processor shipments will be 50% of all Core 2 Duo, Pentium D is only 24%, Pentium 4 and Celeron D together, but 16%.


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Wednesday, September 29, 2010

Why the new emphasis on staff training


The thought of tomorrow will officially report for duty to the company, and Li Yang at heart felt extremely happy. The company is the industry's very powerful "new enterprise", he graduated from prestigious universities to the corporate network center first began his work life. Although his specialty is not computer-related, but marketing, but his great good time on the computer, or in the junior year, he began to help companies develop application programming and software systems. Thought in the final round of interviews, general manager of his appreciation, Li Yang, the certainty that tomorrow will be attracted to them these new college graduates to organize some "wonderful program", such as senior managers met with the congratulations of my colleagues welcome to the Ministry of Personnel of the company's detailed description of the circumstances and complete employee handbooks. Li Yang, some students have to work a half a month, many students are pleased to tell his own company, how enthusiastically accepted the "new man" ... ...

However, the first day to his disappointment.

He first came to the Ministry of Personnel, Ministry of Personnel to confirm that Li Yang, the company has been on the phone to tell the network center manager Wang Li Yang came and took him to their jobs. After some time, manager Wang Chen was sent to his assistant, Chen politely held out his hand and said: "You are welcome to join our company! Mr.Wang a hurry can not come, I will arrange some of your things." to the network center, Chen pointed to a paper and office supplies piled the table and said to him: "Your predecessor resigned away few days ago, we have not had time to clear the table, sort it yourself first!"
Finished, Chen proceeded as busy again. To noon, Chen Li Yang to the restaurant with, tell him to do at some of their procedures to the relevant departments, leading a number of office supplies. In the dinner, Li Chen, where small number of cases about the company, lunch with some colleagues in the office, talked for a while, but he was disappointed the company did not do as he thought he was warmly received, attention he .

The next day, Mr.Wang see Li Yang, called him into his office began the task assigned him. When Mr.Wang After much talking, Li Yang was about to remind some of the ideas on their own to talk with him, a phone call came, Li had to return to their computers start thinking ahead to his work, his work is a network creation and maintenance. He knew that he needed to deal with a lot of people, but he did not know who is who, had their own open picture.

On the third day, Li was manager Wang "lesson" a few. Original, manager Wang Li Yang is to send a document to the upstairs of the Finance Department, Li sent later, it went on his own work. After a child, Manager Wang came up and asked him: "to finance it? Who take it?" Li Yang replied: "pay go, is a woman then, she told me there Well put . "Mr.Wang a look of displeasure and said:" to your work, you must report the results to me, you know? "Li Yang said although the lips" got it ", but his face was revealed dissatisfaction with the look. Manager Wang asked what his views, Li Yang is busy covering up said: "Manager Wang taught right, I hope you lot after the guidance!" Li Yang believes that too many of these details over, and their work completed on the line, is simply Manager Wang would like to show this is leading.

These few days, Li Yang, feel better is to think of two other colleagues for their pretty enthusiastic. A girl is their first two alumni, and the other boy is the sort of joke, pretty well to "create" an atmosphere of people. Li Yang They asked: "Can we always received new employees?" Alumni said to him, "the company is this style, the staff gradually adapt themselves gradually into the company." "The company's founder is Several engineering Dr. tricks they think too much is not much use, adaptation on the left, not suited to the leave. Many people left because of the company's pay is not bad! "the boy said to him.

On the weekends, Li about the students out to dinner, talking about his first week of work, Li and looking out at the bright sunshine, a steady stream of vehicles, loss and said: "awful!" ... ...

What is the new employee training and development?

As the case in Li Yang complained: "awful!" Many companies training and development for new staff to do poorly, as many people think: "do not report for work that is! Slowly, employees naturally will be familiar to all, to adapt to all! why the fanfare then what? "the beginning of this chapter, a new employee training and development from concept to explain the new staff training and development.

New employee training and development, also known as pre-job training, pre-vocational education, education into the plant, is an enterprise of the state's employees from an outsider into an enterprise's processes, the staff member from a group into another group process, employees become familiar with and adapt organizational environment and begin preliminary planning his career, positioning their role, began to play to their talents. Successful new employee training and development has gone deep into the employee's behavior and mental level, as opposed to job training for new staff training and development is the beginning of group interaction.

Workplace, employees often pre-education, but a shallow, about his company's culture, policies, procedures and the introduction of it, no amount of new employees, but is distributed to a number of manuals, or in the office with them factory floor or fly and to pocket the ring. In the article at the beginning of the case, the new employee training is considered unnecessary, so that my colleagues have become new employees "into the Secretary of education" subject.

For the graduates, just enter the workplace into the community, they are the same as a piece of paper, different corporate cultures will be a different color and images. Students from a school turned into business people, employees and business if you want to pursue a win-win, companies must pay attention to the new staff training, systematic planning of new employee training. Just graduated from technical colleges and schools, they will face a completely new and unfamiliar environment, and their behavior to the inner experiences and feelings will be some changes, large or small.

For those from another unit into the company's new employees, they want a kind of organizational culture into a different organizational culture. They worry about whether they adapt to new jobs, would be appreciated by their superiors, will get along with colleagues, their company's future prospects and so on.

Of the enterprises, new employees during the transition period first came to be a business enterprise in accordance with their own feelings and how to choose their own performance evaluation to determine whether they should seek the development of the company or as a springboard, and the company's corporate culture, management actions will affect new employees in work attitude, performance, interpersonal relationships.

What new employees will face the problem?

Study found that new employees enter the company will face the beginning of the following three typical problems:

* Groups will be accepted?
Everyone will have such feelings - into a new environment, will be accepted in this small group? Once there was a character of some of the girls within enterprises has just entered the beginning said to me: "In school, students say, work more difficult for people to get along, I saw a lot of magazine articles reflect the work of Interpersonal complex relationship. I am now very worried, do not know my colleagues will not like me, I will be others gossip, my private life would not be unduly interfere with other people.'ve heard, many students work at the beginning are as difficult to get along with my colleagues but for the work. I wish I could luck a little bit! "

Easy to see that only when the girl selling the above concerns completely smoke cloud dispersion, she can be in a happy mood to fully display her talents.

* The company will honor its promises?
Many enterprises in order to be able to attract the best talents in the recruitment pm to good promise, but once the employees into the company, giving rise to a false case, or requiring the employees of the conditions of too much given to employees too little. Guidelines relative to the staff, business history and objectives, the staff is more concerned about their wages, benefits, vacation, development prospects. Only their personal interests are protected, they can psychologically accept the corporate culture into the company's groups, or they would show the negative, even positive, they are also preparing to leave for work experience opportunity and quit.

* How the work environment like?
The working environment here, both said working conditions, location, including the company's relationships, work style. New environment is to attract new, or exclusion rookie? Colleagues will take the initiative to contact with new employees and told them the necessary working knowledge and experience? First job was guiding you? Whether they fully understand their responsibilities? In order to complete the work, they get the necessary equipment or working conditions? The problem is directly related to the evaluation of new employees and impressions of the business.

New employee training and development need

So that new employees get career information necessary to begin to adapt to organizational environment.

Through pre-employment training activities, new employees are familiar with the workplace, understand the rules and regulations and the promotion of enterprise, the standard salary increase, a clear organizational structure of enterprises and development goals, which will help new employees adapt to the new environment.

* Clear job responsibilities, operating procedures to adapt to new career and master certain operating skills, beginning competency.
Through the employee handbook, job descriptions, necessary visits and some skills training, new employees clear their tasks, responsibilities, lines of authority and reporting relationships, adapt to new working processes, the use of some of the work is no longer unfamiliar to help new employees begin to do the job.

* To establish a good relationship, gradually being accepted by certain groups to enhance staff awareness and team spirit.
Communication through participation in the primary game, teamwork courses, set up the new team of staff awareness, but also the old staff and new employees full access finance, mutual exchange, to form a good relationship.

* By a certain attitude and behavior change in integrated campaign to promote the new staff to change its role from an outsider into an enterprise of people.
New employees into the enterprise or from school or from another business to the enterprise, the professional understanding of the concept of leadership, professional life, "rules of the game" and have their own different interpretations. The enterprise's mission to be implemented, in order to make business operations and brand objectives are maintained, enterprises need to own the business philosophy and corporate culture into the conduct of staff and concepts of systems, which enable employees to be Ben's business Zhen Zheng "Corporate people."

* For the recruitment, selection and recruitment, career management and provide feedback.
Through job training, new employee recruitment and selection activities in the "create" the illusion will be exposed to the wrong person in charge or recruitment of cognitive and subjective bias will be confirmed, but new employees will fully demonstrate their overall image and enhance the business understanding of the staff, this will give recruitment, selection and career management information feedback.

New employee training should include the contents of the

In order to develop effective new employee training program, we first check whether your new employee training program content should be included.

* Company Overview
Effective training program for new employees should first comprehensive understanding of the staff, understanding of the company, reduce strangeness, increase intimacy and sense of mission. About both the physical and material conditions, such as work environment, work facilities, but also intangible, such as the company's business processes, business philosophy and so on. In general, the company profiles should include the following information:

1. In the workplace and facilities;
2. Corporate history, mission and vision;
3. Enterprise products, services and work processes;
4. Business customers and market competition status;
5. Corporate organizational structure and an important figure.

路鑱屼綅璇存槑鍙婅亴涓氬繀澶?br />瑕佸悜鏂板憳宸ヨ缁嗚鏄庤亴浣嶈鏄庝功涓婄殑鏈夊叧鏉℃锛屼綘闇?鍚戞柊鍛樺伐鎻忚堪鍑烘伆褰撶殑宸ヤ綔琛屼负锛屽苟鍋氬嚭绀鸿寖锛屽埗瀹氭棩绋嬪畨鎺掞紝骞跺湪瑙勫畾鐨勬椂闂村唴璁╂柊鍛樺伐鎺屾彙宸ヤ綔鏂规硶鍜屽伐浣滄妧鑳斤紝瑕佹帴鍙楁柊鍛樺伐鎻愬嚭鐨勯棶棰樺苟缁欎簣蹇呰鐨勬寚瀵笺?瀵逛簬缁╂晥鑰冩牳銆佹檵鑱屻?鍔犺柂绛夎瀹氫篃瑕佽鍔犺鏄庛?

鎵?皳鑱屼笟蹇呭鏄寚鍛樺伐搴旀帉鎻$殑鍦ㄥ叿浣撳伐浣滀腑鐨勫悓浜嬬殑鑱旂粶銆佷笂鍙哥殑绠$悊椋庢牸銆佸繀瑕佺殑淇濆瘑瑕佹眰銆佸叕鍙镐腑鐨勪竴浜涒?琛岃瘽鈥濈瓑銆?br />
路娉曞緥鏂囦欢涓庤绔犲埗搴?br />娉曞緥鏂囦欢鏄寚甯﹀姩鍚堝悓銆佸叕鍙哥殑韬唤鍗°?閽ュ寵銆佽?鍕ゅ崱銆佺ぞ浼氫繚闅滅瓑鏂归潰鍩轰簬娉曞緥鍜屾湁鍏宠瀹氳?绛剧讲鐨勬枃浠躲?

瑙勭珷鍒跺害鏄柊鍛樺伐宸ヤ綔鍜岃涓虹殑鍑嗗垯锛屾湁鍏冲憳宸ュ伐浣滃拰浜轰簨绠$悊鏂归潰鐨勮绔犲埗搴﹀繀椤昏鍛樺伐浜嗚В锛岃繖浜涢?甯歌浇浜庡唴閮ㄥ垔鐗╂垨鍛樺伐鎵嬪唽涓?濡備綍浣挎柊鍛樺伐鎴愪负浣犵殑鈥滀紒涓氫汉鈥濓紵杩欎竴闂鎵?渶姹傜殑淇℃伅鍖呮嫭鍔犲己鍥㈤槦鍗忎綔绮剧銆佸唴鍖栦紒涓氱粡钀ョ悊蹇点?澧炲己鍛樺伐瀵逛紒涓氱殑蹇犺瘹鎰熷拰褰掑睘鎰熺瓑娲诲姩鎵?紶杈剧粰鍛樺伐鐨勪俊鎭?

涓嬮潰鐨勪富鎰忔槸绠$悊鑰呮?缁撳嚭鏉ョ殑鐢ㄤ簬澧炲己鍛樺伐褰掑睘鎰熺殑涓?簺鍔炴硶锛屽涓嬶細

璁╁憳宸ュ绗竴澶╁嵃璞℃繁鍒荤殑鍔炴硶锛?br />
鈼?涓惧姙涓?釜鎷涘緟浼氾紝澶囧ソ鍜栧暋鎴栬尪鐐广?閭?鍏徃鐨勬瘡涓?綅鍛樺伐鍓嶆潵涓庢柊鍛樺伐瑙侀潰銆?br />鈼?br />甯姪鏂板憳宸ュ仛濂藉伐浣滃噯澶囷紝鐪嬬湅鍏跺姙鍏涓婄殑鍔炲叕鐢ㄥ搧鏄惁榻愬銆傚鏋滈渶瑕佺殑璇濓紝涓烘柊鍛樺伐鍑嗗涓?湰鍙板巻锛屽苟涓哄叾鍗板ソ鍚嶇墖鍜屾斁鍦ㄦ瀛愪笂鐨勫鍚嶇墝銆?br />
鈼?鍦ㄦ樉钁椾綅缃笂鏀句竴涓杩庢柊鍛樺伐鐨勬潯骞呫?
鈼?閫佺粰鏂板憳宸ヤ竴浠跺叕鍙哥殑绾康鍝侊紝濡傚嵃鏈夊叕鍙告爣璇嗙殑姘存澂銆乀鎭よ~銆侀挗绗旀垨灏忚绠楀櫒绛夈?
鈼?閭?鏂板憳宸ュ叡杩涘崍椁愩?
鈼?br />缁欐柊鍛樺伐鍑嗗涓?釜鏁戠敓鍖咃紝閲岄潰鏀句竴浜涗笉钀戒織濂楃殑灏忕帺鎰忥紝浠庝腑涔熷彲浠ュ弽鏄犱紒涓氱殑鏂囧寲鐗硅壊銆備緥濡傦紝鏂板憳宸ョ殑宸ヤ綔鏄负椤惧鎻愪緵鏈嶅姟锛岄【瀹㈠父甯稿彂鐏紝閭d箞鏁戠敓鍖呴噷鍙互瑁呮湁鈥滈偊杩?鐗屽垱鍙创浠ュ鍛樺伐琚【瀹⑩?浼ゅ鈥濇椂浣跨敤锛岃鏈夎?濉炰互澶囧惉鑵讳簡瀵规柟璁茶瘽鏃朵娇鐢紝杩樻湁涓?簺鍐欐湁鈥滄槸鐨勶紝鍏堢敓鈥濇垨鈥滄槸鐨勶紝澶汉鈥濈殑鍗$墖浠ュ浣跨敤銆?br />
鈼?鐢ㄥ叕鍙哥殑鈥滆璇濃?鍐欎竴灏佹杩庝俊閫佺粰鏂板憳宸ャ?褰撲粬浠淇℃椂锛岀粰浠栬В閲婁竴涓嬭繖浜涒?琛岃瘽鈥濈殑鎰忔?銆?br />鈼?br />鑰佸憳宸ヨ嚜鎴戜粙缁嶆椂锛岃浠栦滑鍒楀嚭鍏徃鐙竴鏃犱簩鐨勨?鐗圭偣鈥濇潵銆備緥濡傦紝鏈変汉鍙兘浼氳皥鍒颁竴浣嶅彜鎬殑椤惧锛屾湁浜哄彲鑳借皥鍒版槦鏈熶簲鏄彲浠ヨ韩鐫?究鏈嶇殑涓?ぉ锛屼篃鏈変汉浼氳璧锋瘡骞村湥璇炶妭鑱氶鏃剁殑鈥滄澂鐩樼嫾钘夆?绛夈?涓?竴浠嬬粛瀹屼箣鍚庯紝鏂板憳宸ヤ篃灏辨帉鎻′簡涓?ぇ鍫嗗叧浜庡叕鍙稿拰鍏徃鍛樺伐鐨勪俊鎭?


鏂板憳宸ュ煿璁唴瀹规竻鍗?br />
鍦ㄥ埗瀹氭柊鍛樺伐鍩硅鏂规鍚庯紝瑕佷粩缁嗘鏌ヤ竴涓嬫湁鍝簺搴旇璁╁憳宸ョ煡閬撶殑淇℃伅婕忔帀銆佹湁鍝簺閲嶅锛屾鏌ユ竻鍗曞氨鏄繍鐢ㄤ簬杩欎釜鐜妭銆備笅闈㈢粰浣犱粙缁嶄笁绉嶆鏌ユ竻鍗曚緵浣犲湪瀹為檯宸ヤ綔涓弬鐓э紝浣犲彲浠ユ牴鎹綘鑷繁鐨勪紒涓氭儏鍐靛埗浣滃嚭鑷繁鐨勬鏌ユ竻鍗曘?琛?-2鏄柊鍛樺伐鏂囦欢琚嬫鏌ユ竻鍗曪紝琛?-3鏄煿璁儴闂ㄨ礋璐d汉搴旂敤鐨勬鏌ユ竻鍗曘?

琛?-2 鏂板憳宸ユ枃浠惰妫?煡娓呭崟
鈼?鍏徃鏈?柊缁勭粐缁撴瀯鍥撅紱
鈼?鍏徃鏈潵缁勭粐缁撴瀯鍥撅紱
鈼?宸ュ巶鍘傚尯鍥撅紱
鈼?鏈夊叧鏈伐涓氥?鏈叕鍙告垨鏈亴宸ヤ綔鐨勯噸瑕佹蹇靛拰鏈锛?br />鈼?鏀跨瓥鎵嬪唽鍓湰锛?br />鈼?宸ヤ細鍚堝悓鍓湰锛?br />鈼?宸ヤ綔鐩爣鍙婅鏄庣殑鍓湰锛?br />鈼?鍏徃鍏紤鏃ヨ〃锛?br />鈼?灏忛浼樻儬琛紱
鈼?宸ヤ綔缁╂晥璇勪环鐨勮〃鏍笺?鏃ユ湡鍙婄▼搴忓壇鏈紱
鈼?鍏朵粬琛ㄦ牸鍓湰(濡傚緛鐢ㄨˉ鍋垮拰璐圭敤鎶ラ攢) 锛?br />鈼?鍦ㄨ亴鍩硅鏈轰細琛紱
鈼?淇℃伅鏉ユ簮锛?br />鈼?澶勭悊绱ф?鎯呭喌鍜岄槻姝簨鏁呯殑璇︾粏姝ラ锛?br />鈼?閲嶈鐨勫叕鍙稿唴閮ㄥ垔鐗╃殑鍓湰鏍锋湰锛?br />鈼?閲嶈浜虹墿鍙婇儴闂ㄧ殑鐢佃瘽銆佷綇鍧?紱
鈼?淇濋櫓璁″垝鍓湰銆?br />
琛?-3 鍩硅閮ㄩ棬璐熻矗浜虹殑妫?煡娓呭崟

鍏徃姒傚喌
1. 娆㈣繋璇嶏紱
2. 鍏徃鐨勫垱涓氥?鎴愰暱銆佸彂灞曡秼鍔匡紱
3. 鐩爣銆佷紭鍔垮拰瀛樺湪鐨勯棶棰橈紱
4. 鍏徃鐨勪紶缁熴?涔犳儻銆佽鑼冨拰鏍囧噯锛?br />5. 鍏徃鐨勭壒娈婁娇鍛藉拰鍔熻兘锛?br />6. 浜у搧鍜屾湇鍔★紝涓昏鐢ㄦ埛鎯呭喌锛?br />7. 浜у搧鐢熶骇鍜屽鐢ㄦ埛鎻愪緵鏈嶅姟鐨勬柟寮忋?姝ラ锛?br />8. 鍏徃鍚勭娲诲姩鐨勮寖鍥达紱
9. 缁勭粐銆佺粨鏋勩?涓庡瓙鍏徃鐨勫叧绯伙紱
10. 缁勭粐鎸囨尌绯荤粺锛?br />11. 涓昏缁忕悊浜哄憳鐨勬儏鍐碉紱
12. 鍚勫洟浣撲箣闂寸殑鍏崇郴銆佹湡鏈涘拰娲诲姩銆?br />
涓昏鏀跨瓥鍜岃繃绋嬩粙缁?br />1. 鎶ュ伩锛?br />2. 鍔犵彮鍒跺害锛?br />3. 杞彮鍒讹紱
4. 鎵g暀锛?br />5. 鎶樻墸锛?br />6. 宸ヨ祫棰勬敮锛?br />7. 宸ヤ綔璐圭敤鎶ラ攢锛?br />8. 宸ヨ祫鐜囧強宸ヨ祫鑼冨洿锛?br />9. 鑺傛棩宸ヨ祫锛?br />10. 浠樿柂鏂瑰紡锛?br />11. 璐拱鍐呴儴澶勭悊浜у搧鐨勭壒鏉冿紱
12. 鍚戣捶娆鹃儴闂ㄩ敊璐凤紱
13. 绾崇◣鏂规硶銆?br />
灏忛浼樻儬
1. 淇濋櫓閲戯紱
2. 浜哄淇濋櫓锛?br />3. 宸ヤ汉濂栧姳锛?br />4. 鐥呫?浜嬪亣锛?br />5. 閫?紤璁″垝鍙婁紭寰咃紱
6. 椤鹃棶鏈嶅姟锛?br />7. 鍖荤枟鍙婂彛鑵斾繚闄╋紱
8. 娈嬬柧淇濋櫓锛?br />9. 鑺傘?鍋囨棩(濡傦紝鍥藉銆佸畻鏁欑殑鑺傛棩銆佺敓鏃? 锛?br />10. 鍐嶈亴鍩硅鏈轰細锛?br />11. 鑷姪椁愬巺銆?br />





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Monday, September 27, 2010

Wong Lo Kat: Benchmarking the danger of



The new "Food Safety Law" was formally implemented on June 1, in which the strict rules on food additives is a bright spot. The latest from the promulgation of the new food hygiene in public events, that is just not long ago settled the Wong Lo Kat incident.

No one would have thought that the crisis had not "Prunella" incident actually turned into a massive surprise that Wong Lo Kat crisis, the anger of public opinion critical networks, major media events relish playing, hard-line consumers the firm support of the official proceedings constitute a postmodern spectacle market.

Recourse nature of the event seems no longer important, and shouting with delight Querang netizens attack with emotional release channels, Wong Lo Kat unfortunately become a mass entertainment media era victims.

Exposure compared to Johnson, Sanlu added melamine, milk, light milk skillet, Nestle excessive iodine, from the perspective of enterprise crisis, Wong Lo Kat's "Prunella" event and not much of value - but why the events small logo will be upgraded into a national dynamic of "inverted Wong Lo Kat" wave? in the "inverted king" of public opinion bore in front of Wong Lo Kat contributions one million businesses act of charity Why was consciously forgotten? Wong Lo Kat annual local government and industry to create great interest and value of such non- people mentioned?

As our in-depth analysis of this "inverted king" tide of public opinion behind the emotions, we will find that the core source of public attacks that it was not Wanglaoji red tank top did not identify the pharmacological effects of Prunella this pettiness Instead, Wong Lo Kat to become "the first Chinese beverage cans," this ambitious goal, trigger, or attract a lot of blame, hostility, hate, or gloat over the psychological.

This is actually a company in the benchmarking process of the dangers inherent in the trap.

When a person for any opportunity suddenly became rich overnight, and he vowed to become the country's richest man, its trigger hostility and hate psychology certainly overwhelming. Wong Lo Kat's competitors in the view, the arrogance of Wong Lo Kat put on public trial of the platform to become the target is only a matter of - "Prunella" incident broke out, deepening, diffusion only "down King" are caught a fuse.

From herbal tea to drink, Wong Lo Kat's gorgeous turned in to find a blue ocean product positioning, rapidly expanding market space, but also set a lot for their new rival, Wong Lo Kat's competitors are no longer Huangzhen Long, supernatant drink Deng old herbal tea, but Wahaha, Huiyuan and Coca-Cola!

With the scale and strength of the upgrade, expansion of the scope of this competition is a normal phenomenon, but as Wong Lo Kat in the beverage industry, surging, and the high-profile proposal to be "the first Chinese beverage cans," which makes the beverage industry veteran who many places If a thorn in the back. While the company's benchmarking Wong Lo Kat has a clear goal, but public sentiment easy to automatically become a target of attack.

Around the outside of beverage industry, the self-benchmarking companies repeated the non-poor conditions in fact, almost every industry has become the first impulse of Hope leader who has become a leader in call panacea, but many companies are looking to the ambitious goals of the distance only beautiful scenery, but forgotten in the benchmark set at the same time, it is actually perfect for the business is covered with a model of moral crisis of the bubble - when the public found that business model has not been fully realized as a moral demands, resentment inevitably turbulent emotions out, bit of a crisis event can quickly be brought together into a vast sea of the crisis, those companies swallowed without adequate preparation, this is the business process of benchmarking the danger.

As a benchmark for corporate, public or industry to its brand, products, business operations and other aspects of positive expectations will greatly enhance their bit harsh mistakes or blame must redouble, Wong Lo Kat "Prunella" event just for cruising but has been find the emergency exit provided the public mood to vent channels - in contributions from the incident forced the door open apology Wang Shi, Mengniu melamine incident in public tears of Niu Gensheng, although two have been the benchmark of entrepreneurs and a model figure, but When their words or actions when mistakes, the tide of public opinion, to be brutally swept them and their business behind completely inundated, leaving no trace of sensibilities.

Benchmarking of business as a huge public pressure to bear snails in it harsh or irrational accusations are actually understandable. But a review of the industry, excellent business are critical in the line before the amendment, excellent enterprises are more perfect in the blame of their own operations. From this perspective, "Prunella" event for Wong Lo Kat, is not only a crisis of the warning, but also a chance to think anti-bow: the road of corporate benchmarking should be more along Gairuhezou more stable?







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Tuesday, September 14, 2010

Business is business had to kind


Business is business, any business will go to the operation of enterprises according to market rules, choose their own mode of operation, not a single benefit to the customer sacrifice their development prospects.

Recently, Xiamen scholar Culture Communication Co., Ltd. with playing two big, one look good, one looks bad. Previously, Xiamen scholar minimum cost of 10 million, a blog in the industry made a personal blog ads triggered wide attention, from the discussion and the results are usually advertising or promotional costs 100,000 yuan can not match. To date, companies in Xiamen, the lead scholar, domestic agents to form more than 600 search channels "one stop" service alliance, hoping to confront powerful search operators competing for the search business voice of the industrial chain.

This is a great Hukouduoshi Xiamen scholar suspected. In the industry seems willing to risk universal condemnation Xiamen scholar reason, must have been search operators exploit too powerful, or else who would dare contest of strength with the search engine giants do?

In response, the Alliance's core sponsors, Xiamen scholar Fu De Kun, vice president, said a key aim of the League is to "resist search operators burning bridges-style marketing strategies, competition for Qudao agents the right to speak." Fu De Kun according to the statement, Search operators are generally let an agent to nurture customers, when the agency has grown about 200 customers, the agents then obtained by a client resource, the implementation of direct marketing. Then find a new agent to the reclamation market, so that more and more direct customers, and each one eventually for new agents, "one level to become cannon fodder." Accordingly, the alliance, the slogan is "against the hegemony, refused to capital, create a win-win situation, protect the market."

If you really like the character Dekun say, then the search operators is clearly not kind. However, from the market perspective, search operators, it will also be justifiable, after all, business is business, a company will operate according to market rules Qu companies choose their own mode of operation will not be a single benefit to the customer sacrifice development prospects. The operator chosen marketing strategy is right or wrong, that is another dimension of the problem. It is said that the reason why the search channel business operators greatly dissatisfied, partly because of pre-paid human, material and financial collapse, the other is the search operator does not honor commitments, pricing, policies and services random changes and changes in the agreement did not comply.

However It is curious that, if the search is really on the channel operators have committed to agents, distributors Why the alliance to use legal means rather than in it? In this regard, the author estimated that the so-called carrier is most likely an oral commitment, not writing. If there is no written agreement, the search operator is wearing the most "no kind" hat, and commitment and not law. In other words, operators only to maximize their own interests to pursue, it is beyond reproach in the market.

Of course, the writer whether there is a formal agreement, as the standard to judge right and wrong sides, not the practice of search operators to acknowledge. In fact, from the domestic search market situation and development stage, the operator still can not channel agents. Take Google is, Google's international direct sales approach has been adopted, but to China, or choose a channel agent approach, the current agency in the country has reached as many as seven.

Clearly, operators are still dependent channels in the business strategy when the selection pressure on the search service market development is extremely detrimental, especially in China's search market is still in cultivation period, far from matured. Based on this, some people think that operators are "Banded", "Terra Tragedy."

In my view, the direct way to increase agency search services market is definitely the future of the mainstream, but on the current case, agents should also be the first choice, direct marketing only as a secondary way. Therefore, operators do not violate market rules, even, but the establishment of their own interests above the suffering of the channel business practice nor desirable. The business is on the channel, it should be bought a lesson, the cooperation in the future must consider the risks.






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